Attraction Marketing Unlocked
Attraction Marketing Unlocked
Attraction Marketing Unlocked:
The 4 Week Copywriting Shake-up That Will Have Motivated Clients See YOU as the Exact Therapist They’ve Been Looking For, Schedule Sessions While You Sleep, and Pay Your Premium Rates for Therapy Without Batting an Eye
If you’re at a point where…
You’re being as clear with your messaging about who you serve on your website, paid ads, and directory listings as you possibly can, but you STILL aren’t attracting the amount of clients you expected…
OR…
If you’ve considered raising your rates but are hesitating since not enough of those right-fit, committed-to-therapy clients are paying you now as it is….
Then evaluating and repositioning the specific messaging you use in your marketing is the very first stop on the path to creating a practice that brings in new clients who are the exact types of people you want to work with.
I know you’ve been working hard to balance being clear with being accessible, and maybe you aren’t even sure if your messaging needs to change that much.
And I get it… before I found the wording that worked to attract the right-fit clients in my therapy practice, I struggled with just how specific to allow myself to be, too.
So here’s a quick test to figure out if your messaging needs a tweak (or an overhaul)…
You go back and forth about how to word your content since you want to speak to your particular niche but struggle not wanting to leave anyone else out…
(Hint: This makes your content less consistent and leaves your audience confused about the boundaries you actually have around who you serve, so they either skip by you without noticing you in the first place OR you break trust and they choose “no” since they think you aren’t specialized enough for their needs).
You keep getting inquiries from clients who aren’t the right fit. Every meeting with a potential client who found you online feels like fitting a square into a circle — a little uncomfortable and draining, and NOT the fulfilling experience you KNOW you can have supporting someone as a therapist.
You’re attracting clients who drop out of therapy prematurely, struggle to value attending consistently, think therapy is too expensive or ineffective, or give the excuse they often that they don’t have time for therapy.
With my signature process for evaluating and clarifying your messaging, and promoting your practice, the types of clients you attract AND the amounts they are willing to pay you have the potential to completely shift.
So, if you’re ready to learn...
✔️ How to write content that speaks to the internally motivated client who sees you as their best-fit provider
✔️ Attract clients who show up to appointments, pay your full fee without questioning it, and are the types of people who do the work in and out of their sessions so that they’re able to see tangible improvements in their personal life
✔️ Reduce your stress around running a practice because you no longer have to work SO HARD to chase down new clients just to make ends meet and instead, wake up to a full-fee-paid scheduled session with your best-fit, loyal repeat clients…
…Then Attraction Marketing Unlocked was made for you.
Here’s what you’ll learn…
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Magnetize Your Right-Fit Clients (Normally $497)
Are you starting to think that the clients you want to serve must not need therapy like you thought they did? Does it feel like when you speak to your ideal client on your website or directory profiles, they aren’t really noticing you? Does it seem difficult to find the words to speak out to the people you want to help?
Most therapists are GOOD at thinking of clients in terms of specializations, but what that’s costing them is the opportunity to speak directly to the heart of the client who WANTS help.
In this module, I’ll show you how to clarify between having a specialty and a TRUE niche, as well as how to communicate this in a way a non-therapist client can understand and see the VALUE in, so that you stand out from the competition and attract ONLY the clients you do your best work with – regardless of what your fees are.
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Not Your Professor’s Textbook Copy (Normally $597)
Learn to write compelling copy on your website pages (Service pages and About pages) that is free of all the stuff that turns clients off and causes them to schedule with someone else!
After watching this module, you’ll see where to remove language that speaks to clients who aren’t ready for therapy – and therefore would be more likely to give you price and time objections – and learn how to replace it with copy that speaks to a client who is certain, committed, and motivated.
You’ll learn how to write your Service page and About Me page in a way that explains what you do, who you help, how you help, and who you are as a therapist — while simultaneously building trust with (and standing out as the expert to) future clients.
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How Messaging Impacts Your Practice (Normally $497)
I’ll take a niche that I do not specialize in and show you how I would write a service page from scratch so that you can see the full copywriting process from start to finish – in real time.
I’ll explain my reasoning as I take you through the entire messaging journey so that you can see the whole process without having to piecemeal it together.
You’ll get to see where I pull all of my copy inspiration from – no matter the niche, population, or modality.
I’ll also show you real life case studies of therapists’ service pages and About Me pages. I’ll explain why I would or would not write it in the way they are written, as well as what I would change, and explain the reasoning.
I’ve taken a lot of courses, and I KNOW from experience that implementation without a guide can be hit-and-miss.
That’s why I’m a firm believer in including personalized support to support you in putting what you’ve learned into practice.
That makes these bonuses extra special, because I’m including 1-1 work — IF you purchase before the cart closes.
Bonuses!
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Pinpoint Your Messaging (Normally $297)
During this 30-minute private 1-1 call, I’ll show you how to call in the clients in YOUR specific niche so that they know in their GUT that you’re the right therapist for them when they find your website.
We do this by identifying the phrases, terminology, and messaging your ideal client already uses, and therefore relates to and understands!
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A Re-Write of Your Service Page After Your Edits! (Normally $997)
After you’ve completed the course and upgraded all your own messaging in your business, I’m going to review your service page line-by-line with a fine-toothed comb.
But I’m NOT stopping at just auditing…
This full re-write and copy edit will mean that I personally re-write and re-word anything that needs to be changed so that we’re making SURE that your service page will speak directly to your ideal client and you’re not left to figure out your messaging by yourself.
This type of support is UNHEARD of in our industry, and no one does copy like I do copy. This will have you seeing all the gaps in your messaging and how to close them — quickly.
The total value of Attraction Marketing Unlocked is $2,885…
…when you join today, you get access to the video modules AND the 1-1 bonuses for only $997
What other therapists are saying...
“I feel like I have more clarity now, and definitely validation. I worked with other professionals before who verbalized that they had no clue where went wrong with my website, and that my niche is fine. Allyson helped provide me with clarity around the specifics I need for my website, but it is also a HUGE relief to finally have someone tell me that, no my niche is not specific enough, and yes there is plenty that needs to be done to fix my website. It's like a breath of fresh air knowing this!”
“I've had the chance to work with Allyson and it was incredible. She effortlessly pointed what needed a change and allowed me to make it happen. She made her work with me 100% tailor made for my method and my ideal clients, definitely a change from the one-size fits all advice that I usually got in the online courses I bought!”
“Allyson is very experienced in marketing, and it shows! I feel like she knew exactly how to guide me in fixing my website, clarifying my niche, and guiding me away from burn out, even when I had difficulty articulating my thoughts on the subject. Her help will undeniably get me further in my business goals and I cannot be more appreciative!”
“I have done business marketing and joined a course prior to this experience with Allyson. This one was much more genuine, and much more straightforward as we look directly at my websites and my directories and pointed out the specifics that get to be worked on without any sugar coating.”
Frequently Asked Questions
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This program is for therapists of all kinds, holistic healers, and alternative wellness providers.
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This group is made up of 3 video modules that are delivered in Telegram, a free, encrypted app similar to WhatsApp. You have the choice of video modules and/or audio modules (transcript included) depending on your learning style and lifestyle.
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The course will be available starting on Friday, January 24. Within 24 hours of purchase, you will be sent a contract to sign and will be added to the Telegram group.
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Yes! You are welcome to pay monthly. You will get access to the course when you make your first payment and we will schedule your bonus 1-1 calls once you make your second monthly payment.